Tags Posts tagged with "winning the listing"

winning the listing



The hardest part of your real estate business is getting the client. Although buyers are always great to have in the pipe, sellers give you the control over the deal and give you the opportunity to even double-end the deal.


Think like an impartial buyer but consider the emotional element. Will the property enthuse or bore? In the final analysis, your ability to view objectively – and think on your feet – is where you justifiably earn a large portion of your fee.


Although CMA reports can vary in scope, from brief summaries to multi-page tomes, on paper or in pixels, a typical report will contain the following...


Before accepting an invitation to consult with a homeowner, it’s smart to discern why they want an evaluation. They may be serious about selling; if this be true, go for it.