Tags Posts tagged with "lead generation"

lead generation

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While Google Ads and LinkedIn Advertising can still increase lead volume, Facebook is the cheapest and most predictable source of buyer leads for our clients today.

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This is a quick guide about how to cold boot your new real estate website in case you haven’t yet found a technology partner that you understand (or understands you).

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A lot of the tech in our real estate industry is now about chasing leads. When did the world change so that homeowners are no longer people? Why is it always about chasing leads?

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We know one of the things that frustrates salespeople is low-quality leads. Here’s how to qualify the prospects and help you optimize your time.

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Identifying an unserved niche is exciting because it means you’ve found a virgin market that may be especially profitable or have an attractive growth trajectory.

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Once your sphere and database have been exhausted you need a new source for clients. There are offline methods for developing leads and clients, but online is where it’s at these days.

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Active touchpoints build the relationship. Passive touchpoints deliver the business message. In this one-minute video, David Greenspan outlines how to use them effectively with your clients.

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As we search for new ways to get business, it seems that the easy answer is to spend money on a technology-based tool – such as a new website, social media, chatbots or any type of online advertising. Why?

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The right leads are easier to convert, which means you spend less time chasing and more time selling. So, how do you attract the right leads to your business?

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Let’s look at geographic farming. Your objective is to be first in mind when a homeowner is thinking of selling his or her home. Here are four things you need to do before starting your geographic farm.