Tags Posts tagged with "digital reputation"

digital reputation

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The plaintiff, Niu, was a well-known Chinese-speaking real estate agent in Oakville, Ont., with a base of Chinese-speaking clientele. The defendant, Cao, had used Niu's services to find and purchase a home.

Ethics in real estate: Learning to be ethical

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In a Canadian market with more than 100,000 Realtors, competition is fierce. And it’s no secret that real estate salespeople have less than stellar...

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Social media success in real estate can mean many different things to different people. Some think it’s all about how many “likes” you get or how many followers you’ve accumulated.

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A brokerage entered a Listing Agreement for the sale of a property. During the time of the listing, the brokerage, through its agent, introduced the eventual purchaser but no Agreement of Purchase and Sale was forthcoming.

Broadcasting vs narrowcasting

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Are you about to indulge in bombastic self-promotion with colossal photos and boastful, self-congratulatory slogans plastered everywhere? Or to encourage referrals and repeat clients, do you prefer to maintain a low-key style with regular contact?

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My late mother gave me this advice many years ago when it came to gossip: “If you have nothing nice to say about someone, say nothing at all.” Wise words. I imagine many of you heard the same advice growing up.

Truth about SEO

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Real estate professionals across the country are confused about search engine optimization (SEO) – and rightfully so! Very few brokers and salespeople actually know what it is, or – more importantly – how it is accomplished.

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Coldwell Banker recently launched a new four-part “digital reputation” video series designed to provide real estate agents with guidance on maximizing their online presence. The series was specifically created for real estate agents.