Technology

Technology

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There are multiple platforms, each with their own intricacies. Let’s look into each platform so you can figure out how to make them work for you.

Sterling Wong (Photo by Elijah Shark)

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“If drama sells, I’ve got lots,” says Sterling Wong, founder of emerging trail-blazing brokerage Search Realty, an industry technology pioneer.

Properly is offering an iBuyer program in Calgary. The founders, from left: Sheldon McCormick, COO; Craig Dunk, CTO; and Anshul Ruparell, CEO.

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“Currently these companies are crushing it,” says Ed DePrato of Sweetly in Edmonton, who is launching his own iBuyer brokerage. "They’re dominating the market."

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The internet has brought on many changes to our society in the past 25 years. One of the most elegant changes has been the appreciation of a self-serve culture.

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Social media is meant to be just that – social! While many people, especially Realtors, use it as a platform to get business, never...

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If you’re not measuring, you're not marketing. Pay attention to the open rate of your marketing email to gauge whether or not it’s effective.

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This is a quick guide about how to cold boot your new real estate website in case you haven’t yet found a technology partner that you understand (or understands you).

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I created my own Facebook group years ago to attract business and it was one of the best business decisions I’ve ever made. The "street cred" it gives you is powerful.

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There are several technological trends set to take place in 2019 and beyond that will radically change the industry.

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If you have a WordPress site, there are plug-ins that allow you to optimize the content for search engine ranking.