Technology

Technology

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I’ll teach you how to correctly back up your files and get yourself running again overnight – if you should have the misfortune of a computer dying. (It’s bound to happen at some point – best to be prepared!)

Martin Rouleau 1254

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“Real estate and social media go hand in hand,” says luxury real estate broker Martin Rouleau, who has a reach of more than 50,000 followers.

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When looking to up your social media game, consider using Twitter to make an impact. There are 326 million people on Twitter and more than 500 million tweets are sent every day.

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There are multiple platforms, each with their own intricacies. Let’s look into each platform so you can figure out how to make them work for you.

Sterling Wong (Photo by Elijah Shark)

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“If drama sells, I’ve got lots,” says Sterling Wong, founder of emerging trail-blazing brokerage Search Realty, an industry technology pioneer.

Properly is offering an iBuyer program in Calgary. The founders, from left: Sheldon McCormick, COO; Craig Dunk, CTO; and Anshul Ruparell, CEO.

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“Currently these companies are crushing it,” says Ed DePrato of Sweetly in Edmonton, who is launching his own iBuyer brokerage. "They’re dominating the market."

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The internet has brought on many changes to our society in the past 25 years. One of the most elegant changes has been the appreciation of a self-serve culture.

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Social media is meant to be just that – social! While many people, especially Realtors, use it as a platform to get business, never...

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If you’re not measuring, you're not marketing. Pay attention to the open rate of your marketing email to gauge whether or not it’s effective.

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This is a quick guide about how to cold boot your new real estate website in case you haven’t yet found a technology partner that you understand (or understands you).