Advice for Agents

Advice for Agents

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The key question is what is the most appropriate and profitable salesperson/client relationship?

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For many, saving for a down payment is one of the biggest roadblocks to becoming a homeowner.

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We’re all looking for options to get new business. Have you ever considered marketing to For Rent By Owner (FRBO) properties?

Millennials say owning a home is attainable

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The First-Time Home Buyer’s Incentive – the federal government’s much-debated mortgage equity sharing program – went into effect Sept. 2.

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What are you doing to build your brand? Is it time to refresh your branding efforts? David Greenspan outlines five steps to determine if it’s time to make some changes to your marketing.

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What part of your real estate practice holds the most value? Your list of happy past clients. Email is the last broadcast channel available to reach everybody on your list.

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When looking to up your social media game, consider using Twitter to make an impact. There are 326 million people on Twitter and more than 500 million tweets are sent every day.

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There are multiple platforms, each with their own intricacies. Let’s look into each platform so you can figure out how to make them work for you.

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Think about emotion rather than logic when you write a headline to a blog or an ad. Speak to the emotional side of the brain.

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While Google Ads and LinkedIn Advertising can still increase lead volume, Facebook is the cheapest and most predictable source of buyer leads for our clients today.