Having always considered myself a good, hard working and fashionably dressed real estate agent, I was shocked when a client contacted my assistant on another matter and told her how disappointed they were.
Anyone who has been in this business for any length of time knows how precarious our careers can be. If we don’t sell we don’t make money. Unfortunately, that kind of uncertainty makes us an easy target for scammers.
Ah, the dreaded cold call. Dialling a phone number to speak to someone you’ve never spoken to before doesn’t rank very high on most salespeople’s list of favourite things to do. But, do you want the business or not?
A habit is not as simple as it seems and actually has three separate parts: the cue, the routine and the reward. To break this down, let’s look at one of the first habits we form as children, lacing our shoes.
REM (Real Estate Magazine) is Canada’s premier monthly magazine for real estate professionals. REALTORS®, real estate agents, sales representatives, brokers, owners, administrators, and other real estate industry stakeholders read REM every month for news, analysis, and commentary on Canadian real estate.
REM is independently owned and operated, and is not affiliated with any real estate association or board.