Authors Posts by Michael Krisa

Michael Krisa

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Michael Krisa has a unique style that demystifies video marketing and helps brokers and agents alike implement this powerful strategy into their marketing mix, using nothing more than their mobile devices. Michael received his real estate license in 1989 and is a licensed real estate broker, a syndicated columnist and a freelance internet marketing consultant. As a sought-after speaker and trainer, he is best known for helping to utilize video and video marketing in a way that actually works to make Realtors money! With over 400 interviews to his credit, Michael has become recognized as “That Interview Guy”. Send him an email.
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Facebook Live video is a Realtor’s best friend and can differentiate you from your competitors, portraying you as the celebrity authority that people come to know, like and trust.

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We live in a connected age where people’s patience is low and their demands are high, so even if you return their call in an hour, to them it feels like an eternity.

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If your newsletter is too slick, too glossy or too professional looking, guess what? People probably are not going to read it. You should send a newsletter that looks like you put it together yourself.

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It’s that time of year when we reflect on all the things we said we were going to do... In this short video, Michael Krisa shares a simple philosophy that will help you attain your goals this time.

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You never get a second chance for a first impression – and your first impression can be defined by your business card. Does your card have these important elements?

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What better way to show your clients that you care than by giving them a personalized path to lower monthly utility bills? Do a quick energy audit of their home, or send them a DIY energy audit.

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Don Hutson shares something called the Slight Edge Principle. Two agents compete for the deal, but only one can win. That difference could be ever so slight, but enough to make the difference!

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Real estate can be a tough business. So what do you do to stand out from the crowd and impress sellers? Here are some tips that will set you apart from the horde.

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Seniors represent one of the fastest growing demographics in real estate. Michael Krisa interviews Barry Lebow about how to develop business in this niche market.

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When it comes to negotiations, some people will tell you it’s all in your head. Others will say it’s all in the dialogue. But Michael Krisa says no, it’s all in the heart. Watch this video for more.