Authors Posts by Mark Brodsky

Mark Brodsky

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Mark Brodsky has been working with Realtors since 2008, producing monthly newsletters and social media management. Send him an email or visit his website.

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With the average Canadian spending 24.5 hours a week on social media sites such as Facebook, according to Media Technology Monitor, you can’t ignore social media.

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There are two main differences between the people you’re connected to using email and those you who liked or who followed you on social media.

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The words may be a little different each time, but the message we hear so frequently is the same: you should be on social media. But why? And how?

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If you’ve had a Facebook Business page for any length of time, you’ve likely noticed that the number of people seeing your posts has been dwindling.

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To keep those buyers and sellers coming, you need to keep the pipeline filled – it’s the one thing you must never neglect. Here are some tips to help you do exactly that in the new year!

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You may be connected to thousands of people on social media channels, but those channels own that connection and your content. When you have someone’s email address, you own it.

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Email marketing is a great way to stay in touch with past clients and prospects, but it’s not enough. You must also continue to build your list by adding new people all the time.

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As a small business owner myself, I know the importance of spending limited marketing dollars wisely. That’s why it’s so important to measure the results you’re getting.

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To stay top-of-mind, you must constantly be in touch with your client base. Email marketing and social media are great ways to reach many people quickly; the challenge is creating or finding great, relevant content to share.

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Have you ever thought, “Boy, I sure wish I received more emails”? It’s highly unlikely. We all receive so many emails every day, how do you make yours stand out and get some attention? Here are some tips.